Attune Foods launched as part of Brand New Brands, an innovation accelerator dedicated to the creation of next-generation healthful foods and beverages. Attune is committed to bringing you food that you feel good about eating and sharing with friends and family.


Post Foods acquires Attune

Post Foods has acquired natural and organic cereal maker Attune Foods for an undisclosed sum. The San Francisco-based natural foods specialist produces a range of cereals under three brands – Uncle Sam, Erewhon and Skinner’s. Its range is comprised of natural, organic, gluten-free and high-fiber options with particular focus on digestive health.
With Post’s backing, we hope to accelerate efforts to bring our message of healthier, whole grain eating and purity of ingredients to a broader audience.
- Rob Hurlbut / Founder & CEO, Attune